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Home
Services
Go-To-Market Consulting
Sales Support
Retail Demos
Experiential Marketing
About Us
Blog
Contact
Welcome to the HFA blog!
Helping our clients grow their businesses and brand ambassadors grow their careers.
Events or Retail Demos – Which is Right for Your CPG brand?
Pura Vida: HFA style
These Communication Tips Will Increase the ROI of Your Experiential Marketing Activation
How to Leverage Your Demo Program at Your Next Category Review Meeting
7 Tips to Make the Most of Expo West
How to Find the Perfect Brand Ambassador
What Goes Into the Perfect Training Deck?
Four Ways to Activate at SXSW
Recommended Reading for a Promotion
3 Must – Ask Questions When Hiring a Brand Ambassador
How to Improve Brand Ambassador Retention
The Role That Saves Our Events…and Our Sanity
2022: Our Best Year Yet
Tips for Relaunching Your Demo Program
Top 5 Tips for a Successful Retail Demo Program
Should You Demo Health-Minded Products During the Holidays?
Should Demo Reps be W-2?
Happy Thanksgiving! A Gratitude Blog
Tips for Acing your Brand Ambassador Interview
How to Make Guerrilla Marketing Work for You
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